SINOMEDIA Reports Fiscal Year Profit Decline

Stock News03-31

SINOMEDIA (00623) announced its annual results for the period ending December 31, 2025. Revenue reached 382 million yuan (Renminbi), representing a decrease of 38% compared to the previous year. Profit attributable to equity shareholders was 80.043 million yuan, a decline of 25% year-on-year. Basic earnings per share were 17.1 cents, and the company proposed a final dividend of 11.0 Hong Kong cents per share. Combined revenue from media resource operations and integrated communications totaled 220 million yuan, down from 393 million yuan in the preceding year, a decrease of approximately 44%. In response to operational pressures and challenges stemming from fluctuations in consumer demand, the Group continued with structural optimization of its media resources. It appropriately scaled back business operations to control operating costs, including reducing its agency advertising for certain television programs since the beginning of the year. Concurrently, the Group enhanced business operational efficiency and strengthened the competitiveness of this segment by optimizing marketing strategies, consolidating marketing resources, and refining incentive mechanisms.

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