Movement Alert｜Haidilao Falls 3.25% in Regular Trading, Queue-Jumping Controversy Goes Viral Amid Broad Restaurant Sector Weakness

Market Focus06-30

On June 30, Haidilao fell 3.25% in regular trading, trading at HK$10.68/share, with turnover of HK$27.34 million.

On the news front, a viral video showing customers paying 40 yuan on an e-commerce platform to skip restaurant queues — with wait numbers reportedly dropping from 217 to 1 — has garnered over 10 million views, sparking widespread public criticism. Haidilao responded that such products involve false queue number information and constitute serious violations of company policy.

Meanwhile, the restaurant sector came under broad pressure, with Mixue Group down 4.68%, Easyhold Group down 5.41%, and Yum China down 1.87%. Among sector constituents, only Meituan managed a marginal 0.37% gain. The combination of negative sentiment from the queue-jumping incident and sector-wide selling weighed on Haidilao shares.

(The above content is based on publicly available market information, generated by a program or algorithm, and is intended solely as a stock movement alert. It does not constitute investment advice or a basis for trading decisions.)

Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.

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