Sina Finance's "Liquor Price Insider" is now live, putting the real market prices of renowned baijiu within reach. Data collected by Sina Finance's "Liquor Price Insider" over the past 24 hours shows that on October 13, the average terminal retail prices of 12 major baijiu products in China's white liquor industry saw five rise, six fall, and one stay flat, with decliners holding a slight numerical advantage and their cumulative declines clearly outpacing the gains, as the overall price board shifted into correction after two consecutive days of recovery.
On the rising side, Feitian Moutai gained 1 yuan to 1,796 yuan, halting a prior two-day slide and holding near the 1,800 yuan mark for a seventh straight day; Qinghua Fen 20 rose 3 yuan to 400 yuan, rebounding for a second consecutive day and reclaiming the 400 yuan round-number threshold; Guojiao 1573 climbed 2 yuan to 884 yuan, extending a three-day winning streak and edging closer to its recent high; Yanghe Dream of Blue M6+ added 2 yuan to 604 yuan, remaining in a low-level oscillation; and Xijiu Junpin advanced 4 yuan to 640 yuan, with gains or flat readings over the past five days as the price returned to the 640 yuan level.
On the declining side, Jingpin Moutai fell 2 yuan to 2,466 yuan, failing to sustain the previous day's rebound as the price board swung back into correction; Wuliangye Puwu 8th Generation dropped 5 yuan to 801 yuan, ending a two-day rally and returning to around the 800 yuan threshold; Wuliangye 1618 slipped 1 yuan to 829 yuan, bringing the price back to the lower edge of its oscillation range; Gujinggong Gu 20 declined 4 yuan to 534 yuan, turning lower after two consecutive days of gains; Qinghualang tumbled 9 yuan to 690 yuan, abruptly ending a three-day rally as it encountered strong resistance near the 700 yuan mark; and Crystal Jiannanchun fell 3 yuan to 408 yuan, dropping sharply after the previous day's flat reading as the price board continued to face pressure.
On the flat side, the average terminal retail price of Moutai 1935 remained unchanged at 683 yuan. Today, the total terminal retail price of the 12 major products ended two consecutive days of gains, with the cumulative decline on the falling side clearly dominant and the pullback relatively pronounced. If one bottle of each of the 12 major products were packaged together for sale, today's total price would be 10,735 yuan, down 12 yuan from yesterday, marking a correction after two days of gains.
Daily data from "Liquor Price Insider" is sourced from roughly 200 collection points reasonably distributed across all major regions nationwide, including but not limited to designated distributors of liquor companies, social distributors, e-commerce platforms, and retail outlets. The raw sampled data consists of the actual transaction terminal retail prices handled at each point over the past 24 hours, striving to provide all sectors with objective, scientific, and fully traceable data on the market prices of major baijiu products.
With the official i-Moutai platform launching sales of Feitian Moutai at 1,499 yuan per bottle for New Year's Day (raised to 1,539 yuan per bottle on March 31 and again to 1,639 yuan per bottle on July 18), and sales of Jingpin Moutai at 2,299 yuan per bottle starting January 9 (raised to 2,359 yuan per bottle on May 16), the magnetic influence of this new channel on the average terminal retail prices of both products has gradually emerged. The daily liquor prices published by "Liquor Price Insider" follow a calculation rule weighted by actual transaction volumes, and we have incorporated quantifiable prices into the calculation of the terminal retail prices of the two liquor products. [Click to enter Liquor Price Insider, view real liquor prices, and search the most comprehensive and up-to-date database of distribution outlets for Kweichow Moutai Co.,Ltd. (600519) and Wuliangye.]
On important news in the baijiu industry, A-shares staged a "change of stock king" drama yesterday. As Lianxun Instruments' share price fell sharply, the long-dormant Kweichow Moutai Co.,Ltd. (600519) took over in turn, rising 25 yuan, or 1.98%, to close at 1,288 yuan and reclaim the A-share "stock king" throne. Market views hold that this change in the ranking of high-priced stocks is not merely an adjustment of share price positions, but also reflects to some extent the recent shift in market style: chips in some high-flying thematic plays have begun to loosen, signs of the original herd-like holding breaking down have appeared, and core assets with low valuations and strong defensive attributes are drawing renewed attention from capital. [Click to enter Liquor Price Insider, view real liquor prices, and search the most comprehensive and up-to-date database of distribution outlets for Kweichow Moutai Co.,Ltd. (600519) and Wuliangye.]
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