At the "2026 Global and China Capital Market Outlook Forum" on January 15th, Song Xinlei, Deputy General Manager of the Wealth Platform Department at Guotai Haitong Securities Co., Ltd., participated in a roundtable discussion titled "The 'Evolution' of Securities Firms' Wealth Management: The AI Era? Strategic Divergence? People as the Ultimate Goal?" During the discussion, he elaborated on how the wealth management industry should respond to market uncertainties.
Song Xinlei pointed out that capital markets are fraught with uncertainty. Against this backdrop, the core mission of wealth management services should be to transform this uncertainty into a perceptible and sustainable certainty for clients. "It's easy to say this, but actually achieving it is very difficult," he stated, adding that currently, even investment advisors at various securities firms struggle to guarantee the accuracy of their judgments when serving clients.
Song Xinlei expressed opposition to service models driven purely by product sales or chasing market trends. "It's not about finding wealthy clients to sell products to, or recommending hot stocks, providing information summaries, and stock pool allocations—these are not the correct paths," Song Xinlei emphasized. The true direction, he stressed, lies in "pooling the company's strengths," integrating the service capabilities and allocation experience of various internal professionals, and focusing on improving clients' long-term investment success rates, thereby fundamentally changing the landscape of wealth management.
Regarding the implementation path, Song Xinlei believes that leveraging AI and large language model technologies is essential to systematically solidify those professional capabilities and experiences that contain the "genes of deterministic service," forming a replicable and iterable service system. "This is the key process of transforming uncertainty into deterministic value," he admitted, acknowledging the difficulty but asserting it is a direction all market participants should strive towards.
He specifically cautioned that simply empowering with tools or piling on information can be counterproductive. "The higher the efficiency you provide to clients—for instance, the faster the trading speed, or the more abundant and miscellaneous the information—the more likely it is to lead to their quicker 'demise'," Song Xinlei argued. He believes clients need a valuable, systematic service suite, not just faster tools or more chaotic information.
"We are also searching for answers; Guotai Haitong is likewise exploring," Song Xinlei said, expressing confidence that through continuous refinement, the industry can gradually develop a service model that carries deterministic value. In this process, AI will undoubtedly play a significant role in enhancing efficiency, but its core remains in empowering people, solidifying experience, and systematically improving service certainty.
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