Abstract
Hasbro will post its quarter results on February 10, 2026 Pre-Market; this preview compiles last quarter’s actuals, current-quarter guidance metrics, and recent institutional commentary to frame revenue, margin, and EPS trajectories alongside segment dynamics.
Market Forecast
Consensus modeling for the current quarter anticipates Hasbro revenue of $1.26 billion, with adjusted EPS of $0.94 and EBIT of $214.13 million; year over year, revenue is projected to rise by 22.35%, EPS by 173.45%, and EBIT by 123.41%. Company-level expectations imply continued margin normalization, though there is no explicit company-published gross margin, net profit margin, or adjusted EPS guidance disclosed for the quarter in the collected data. The main business outlook centers on the Consumer Products and Wizards of the Coast & Digital Gaming portfolios supporting top-line growth, while Entertainment remains minimal. The most promising segment is Wizards of the Coast & Digital Gaming, which is positioned for revenue expansion on a year-over-year basis as tabletop and digital titles cycle easier comps.
Last Quarter Review
In the prior quarter, Hasbro reported revenue of $1.39 billion, a gross profit margin of 61.37%, GAAP net profit attributable to the parent company of $0.23 billion, a net profit margin of 16.81%, and adjusted EPS of $1.68; year over year, revenue grew by 8.29% while adjusted EPS decreased by 2.89%. Quarter on quarter, GAAP net profit increased by 127.25%, reflecting a strong sequential rebound in profitability from cost actions and a leaner inventory position. The business mix showed Consumer Products at $796.90 million, Wizards of the Coast & Digital Gaming at $572.00 million, and Entertainment at $18.60 million, underscoring the continued shift toward higher-margin franchises and away from legacy entertainment.
Current Quarter Outlook
Core Consumer Products: seasonal sell-through, channel health, and pricing discipline
Hasbro’s Consumer Products business, which delivered $796.90 million last quarter, remains the largest revenue driver and a central determinant of quarterly volatility. The near-term trajectory depends on holiday and post-holiday sell-through quality, retailer inventory positions, and replenishment pacing into late-quarter. Promotional intensity eased compared with prior-year destocking cycles, supporting the previous quarter’s 61.37% gross margin, and the same dynamics could extend into this quarter if discounting remains contained. Licensed tie-ins and core evergreen brands tend to anchor baseline demand, while innovation and price-mix management can lift average selling prices. The key risk is a slowdown in discretionary categories and cautious ordering from key retail partners, which can compress volumes despite stable pricing. Logistics and input-cost trends appear more balanced than last year, which should help protect gross margin even if volumes are mixed. If channel inventories are healthy, the segment could hold or modestly expand margin on mid-to-high single-digit revenue growth, though the exact growth profile will depend on the strength of post-holiday reorders.
Wizards of the Coast & Digital Gaming: high-ROI release slates and operating leverage
Wizards of the Coast & Digital Gaming generated $572.00 million last quarter and remains Hasbro’s most promising growth engine due to the combination of tabletop expansions and digital monetization. The segment typically benefits from concentrated release slates that can drive strong sell-in and recurring engagement, creating operating leverage on both development and marketing. Year-over-year growth is projected for the current quarter in the model-based forecast, and given the company’s overall revenue expectation of $1.26 billion, incremental contributions from Wizards can be a swing factor for both revenue and EBIT. A disciplined cadence of premium sets, expansions, and live-ops in digital can preserve monetization while protecting player trust, crucial for sustaining the segment’s profitability profile. The principal sensitivity is launch timing and the reception of key content; a weaker-than-expected slate can reduce high-margin revenue and dilute consolidated margin. Provided stable engagement metrics and on-time releases, Wizards could be positioned to outgrow the consolidated company and remain the leading contributor to EBIT mix.
Stock-price drivers this quarter: margins, mix, and EPS conversion
Share performance into and after the print will hinge on the quality of revenue and how it translates into margins and EPS. The last quarter’s 61.37% gross margin set a constructive base, and the market will look for confirmation that mix (greater Wizards contribution, streamlined Consumer Products, and minimal Entertainment drag) sustains margin resilience. EBIT guidance in models at $214.13 million implies meaningful year-over-year expansion, which requires disciplined SG&A and efficient marketing allocation around release windows. The EPS forecast of $0.94 implies improved conversion from EBIT to net, putting scrutiny on interest expense, tax rate, and any discrete items. Investors will also parse segment disclosures; upside likely requires evidence of durable Wizards momentum and healthy POS trends in Consumer Products, while any sign of retailer caution or weaker slate acceptance could dampen sentiment. The balance between top-line growth of 22.35% and maintaining a net profit margin near the prior quarter’s 16.81% will be central to the stock reaction.
Analyst Opinions
Across recent commentary, the majority stance is cautiously bullish, emphasizing Wizards-driven growth and improving channel health in Consumer Products while acknowledging the risk of slate timing and retail ordering variability. Several institutions highlight that the revenue forecast of $1.26 billion and EBIT of $214.13 million set a bar that is achievable if product cadence aligns and inventory remains under control. Positive views cite prior-quarter overperformance versus estimates on revenue and EBIT, as well as a multi-quarter trajectory of cost discipline that underpinned a 127.25% sequential rebound in GAAP net profit. The bullish camp expects EPS of $0.94 to be within reach, contingent on steady gross margin outcomes and controlled promotional activity; they see potential upside if Wizards engagement surpasses plan or if Consumer Products reorders track ahead of seasonal norms. The bearish minority warns that lapping elevated comps in certain tabletop releases and macro sensitivity in discretionary categories could limit upside, but this perspective is not dominant in recent previews.Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.
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