As China's population continues to age, issues like leg weakness, slower walking, difficulty rising, and increased risk of falls are becoming increasingly prominent among middle-aged and older adults. Extensive authoritative data confirms that this decline in mobility is not an inevitable result of natural aging but is closely linked to long-term insufficient intake of high-quality protein and accelerated muscle loss, representing a core health crisis for this demographic.
Against this backdrop, Feihe's functional nutrition brand, Feihe Aiben, leveraging 64 years of the company's research capabilities and co-developed with Capital Medical University, has launched the Feihe Aiben Small-Molecule Milk Protein Gold Series Special Nutritional Powder. This product is positioned to address the protein gap and support muscle health, aiming to help more people maintain strong mobility. Concurrently, Feihe Aiben, in collaboration with Capital Medical University, released the "White Paper on Musculoskeletal Nutrition and Health for Middle-Aged and Elderly Adults." Utilizing substantial clinical data and a specially formulated, precise nutritional recipe, the white paper directly addresses the pain points of protein deficiency and declining mobility, offering a scientific, safe, and sustainable functional nutrition solution.
Authoritative data warns that protein deficiency is widespread, and muscle loss is undermining mobility. The severe lack of high-quality protein intake among China's middle-aged and elderly population has become a key hidden danger affecting health and quality of life. Reports indicate that the average daily protein intake of Chinese residents is significantly lower than in developed countries. Surveys show that insufficient and monotonous protein intake is common, with nearly 90% of elderly individuals actively reducing protein intake due to declining physical function and misconceptions about chronic diseases, directly leading to a much faster rate of muscle loss.
The concurrently released white paper corroborates this crisis with authoritative clinical data. Based on a clinical database from a top-tier hospital in Beijing covering over 34,000 subjects, it objectively presents the musculoskeletal health status of China's middle-aged and elderly population. Data shows that the average daily protein intake for adults aged 60 and above is 52.9 grams, nearly 20 grams short of the recommended 62-72 grams, with the gap widening with age. Protein malnutrition is a prevalent issue among this group.
Experts explain that declining mobility in older adults is not simply due to "brittle bones" but is primarily caused by muscle deterioration first. Protein is the core building block of muscle, which is often called the body's "second heart." It is the most crucial foundational support for life activities, the largest organ for glucose storage and consumption, and directly related to mobility, balance, bone protection, and metabolic health. Muscle loss is not an inevitable consequence of aging but an addressable issue caused by long-term protein deficiency. Timely replenishment of high-quality protein to preserve muscle mass is tantamount to preserving mobility, quality of life, and vitality.
The newly launched premium product is specifically developed to help middle-aged and elderly adults combat muscle loss and enhance mobility, supporting easier movement and sustained energy. It is suitable for daily use by health-conscious individuals with exercise habits and also meets gifting needs for those concerned about their elders' mobility and risk of falls.
For mobility nutrition, the product's core ingredient is small-molecule milk protein. Utilizing patented enzymatic hydrolysis technology, it achieves absorption efficiency six times higher than standard protein. It contains all nine essential amino acids, with two servings daily providing 20 grams of high-quality protein to promote muscle synthesis and inhibit breakdown. It is fortified with 100% high-content milk calcium, vitamin D, and type II collagen cartilage powder, providing three-dimensional support for "strengthening muscles, strengthening bones, and protecting joints," helping older adults move more powerfully with less effort in walking, climbing stairs, keeping up with activities like dancing, or caring for grandchildren.
Addressing common immune and gut health concerns in this demographic, the formula incorporates a patented Chinese nutritional complex (osteopontin + yeast beta-glucan) for immune support. It also adds 60 billion patented active probiotics and four types of prebiotics to bolster the body's defenses, helping reduce seasonal susceptibility and promoting gut comfort and vitality.
Notably, the product employs a fresh-extraction active process for milk protein, directly isolating active protein from fresh milk to preserve nutritional vitality. It uses a ten-layer membrane filtration separation technology to physically remove lactose without needing added lactase, contributing to more stable blood sugar levels and making it friendly for those with lactose intolerance. The formula is designed with 0 added sucrose and a low glycemic index (GI), aligning with the health management needs of older adults without adding dietary burden.
Furthermore, Feihe Aiben leverages Feihe's full industry chain advantages, applying the stringent quality standards from infant formula to adult nutrition products. It shares pastures and deep-processing facilities for milk protein with infant formula production. Feihe Aiben has also established the "Life Nutrition Research Center" in collaboration with Capital Medical University, employing pharmaceutical R&D methodologies to guide efficacy evaluation and clinical population studies, ensuring product quality, safety, and effectiveness.
The simultaneous release of the white paper and the new product marks Feihe Aiben's evolution from "product provision" to "scientific solution leadership," using authoritative data to substantiate product value and professional formulations to address genuine health concerns. The white paper systematically reveals, for the first time, the dual deficiencies in protein and minerals and the co-decline of muscle and bone health among China's middle-aged and elderly, outlining an integrated intervention path of "high-quality protein and scientific exercise." The new product translates the white paper's core findings into a sustainable functional nutrition plan, making muscle and bone nourishment and mobility enhancement actionable through high-quality protein and scientific formulation.
Moving forward, Feihe Aiben will continue to deepen its focus on the adult functional nutrition field, with medical research co-creation as its core driver. Beyond its work on protein supplementation, muscle maintenance, and mobility enhancement, it plans to develop more nutritional solutions targeting common issues like sleep, immunity, chronic diseases, and brain health, helping more middle-aged and elderly adults achieve a state of healthy and vibrant living.
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