Twitter's Tweeters Are Flying Away, Just In Time For The Musk Buyout: Report

Benzinga2022-10-26

ZINGER KEY POINTSThe top 10% of users — who account for 90% of Twitter's earnings — have been in decline since the COVID-19 pandemic started.User interest is reportedly shifting away from what ...

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Comments

MayTan
2022-10-26
MayTan
Noted
Jeffso
2022-10-26
Jeffso
Haha
- Jeffso:
  Good
YJ Lee
2022-10-26
YJ Lee
Ok

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The shift in interest has seen growth in the number of heavy users interested in NSFW (not safe for work) and cryptocurrency content.The English demographic is reportedly important for Twitter, as the social platform generated more ad revenue from the U.S. alone than from all other markets put together in its most recent quarter. 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