MEITU has released its financial results for the first half of 2026, showing robust growth across key business segments. Total revenue from continuing operations reached 2.21 billion yuan during the reporting period, marking a 22.1% increase year-on-year. Adjusted net profit attributable to equity holders of the parent company climbed 39.5% to 650 million yuan, reflecting improved operational efficiency and stronger monetization efforts.
As the primary revenue driver for the company, the imaging and design products segment delivered outstanding performance in the first half of 2026. Revenue from this business surged 30.9% to 1.77 billion yuan, accounting for approximately 80% of total revenue. The segment's growth underscores the company's successful strategy in capitalizing on the rising demand for AI-powered creative tools and subscription-based services.
By the end of June 2026, MEITU reported a monthly active user base of approximately 282 million users, while paid subscription users exceeded 18.44 million. The expansion in both user engagement and paying customer base highlights the company's continued success in converting its vast user traffic into sustainable revenue streams, positioning it well for future growth in the digital creative economy.
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