Lao Feng Xiang Teams Up with Chinese Paladin for New 2026 ChinaJoy Collection

Deep News08-01

A new strategic partnership was announced at the 2026 ChinaJoy event, with Lao Feng Xiang Co.,Ltd. officially joining forces with the beloved national classic IP, Chinese Paladin (Xian Jian Qi Xia Zhuan). This marks the beginning of a long-term collaboration between the renowned oriental gold and jewelry brand and the iconic Chinese fantasy xianxia franchise.

The Lao Feng Xiang x Chinese Paladin co-branded collection draws deeply from core characters such as Li Xiaoyao and Zhao Ling'er. It highlights iconic elements of xianxia culture, including the Five Spirit Orbs, Nuwa, and the Heavenly Serpent Staff, crafting a full range of fantasy-themed jewelry items. The lineup includes gold jewelry, silverware, and metal ornaments, with several new pieces making their debut at the ChinaJoy event.

On-site displays showed a life-sized Zhao Ling'er gold figurine weighing approximately 420 grams, while similar pieces for Li Xiaoyao and Lin Yueru each weigh around 450 grams. Additionally, three Q-version gold figurines, each about 100 grams, were also showcased. According to initial reports, pricing for these items has not yet been set, and they will be released for sale across all distribution channels at a later date.

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