Empowering FMCG Supply Chain Ecosystem: DC HOLDINGS' (00861) Kejie Forms Strategic Partnership with Kasimir

Stock News11-25

On November 20, DC HOLDINGS' (00861) smart supply chain subsidiary Kejie officially signed a strategic cooperation agreement with next-generation stationery brand Kasimir in Hangzhou. Kejie COO Wang Zheng and Kasimir founder Ye Zizhen attended the signing ceremony and held in-depth discussions. The collaboration will focus on supply chain management, e-commerce operations, and intelligent warehousing solutions to drive Kasimir's sustained growth and innovation in the stationery market.

Under the agreement, Kejie will provide Kasimir with end-to-end supply chain services, including warehousing management, e-commerce operations, and digital system support. Kejie's proprietary Supply Chain Control Tower system, KingKoo Data big data platform, and specialized OMS, WMS, TMS, and BMS systems will significantly enhance supply chain operational efficiency. Leveraging AI advancements through its YanYun Infinity platform, Kejie has developed the industry's first enterprise-grade intelligent agent cluster "Xiao Jin," combining two decades of supply chain expertise with fulfillment data.

These technologies will enable Kasimir to achieve full-process digital coordination from inventory management to last-mile delivery, improving supply chain responsiveness and operational efficiency. Kejie's nationwide network covering 300+ cities and international capabilities spanning 40+ e-commerce platforms and 20+ overseas warehouses will support Kasimir's domestic and cross-border expansion with integrated inventory management, omnichannel fulfillment, and logistics solutions.

This partnership marks a significant milestone in Kejie's FMCG supply chain specialization, demonstrating its technological adaptability for fast-moving consumer brands. Kejie's data-driven operational model helps Kasimir optimize inventory, improve fulfillment efficiency, and reduce costs. Since initial contact in March 2025 and product warehousing in April, Kejie demonstrated exceptional execution, achieving a 228% order volume increase from May to October while maintaining 99.99% on-time shipment rates during Kasimir's back-to-school promotion.

Kasimir, a stationery brand under Hangzhou Aini Culture Technology, has achieved consecutive annual growth since its 2021 launch. The 2024 visual upgrade enhanced product innovation and user experience, positioning the brand as a preferred choice for modern stationery through aesthetic design and functional improvements.

As a national 5A-level logistics enterprise with over 20 years' experience, Kejie has developed deep expertise across consumer electronics, FMCG, cosmetics, and apparel sectors. Its modular capability matrix enables customized, industry-specific solutions. Currently, Kejie is enhancing its AI-powered warehouse management systems and customer value visualization to strengthen supply chain services.

Moving forward, both parties will deepen cooperation in supply chain digitization and logistics optimization, exploring new pathways for FMCG supply chain advancement to deliver superior products and logistics experiences.

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