Movement Alert|MNSO Falls 11.11% in Regular Trading, H1 Earnings Show Revenue Growth but Profit Decline with Full-Year Guidance Sharply Cut

Market Focus08-31 10:11

On August 31, MNSO fell 11.11% in regular trading, trading at HKD 18.91 per share, with turnover of HKD 149 million.

The selloff was triggered by the company's interim results released on August 28, which revealed a stark divergence between top-line growth and profitability. H1 revenue reached RMB 114.99 billion, up 22.4% year-over-year, while adjusted net profit excluding foreign exchange effects came in at RMB 12.22 billion, down 1.7%. More critically, the company recorded a net loss of RMB 2.92 billion in Q2 alone.

The most significant negative surprise was the full-year guidance. MNSO now expects full-year adjusted net profit to decline by high single digits year-over-year, with adjusted operating margin falling 3 to 4 percentage points, substantially below market expectations. Overseas operations showed signs of strain, with inventory turnover days surging from 214 to 273. The company indicated it would shift its overseas strategy from scale expansion to operational optimization.

(The above content is based on publicly available market information, generated by a program or algorithm, and is intended solely as a stock movement alert. It does not constitute investment advice or a basis for trading decisions.)

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