Pangdonglai in Talks with Jiugui Liquor for New 600 Yuan Product

Deep News03-21 14:50

Exclusive information reveals that Pangdonglai and Jiugui Liquor Co.,Ltd. are planning to launch a new sub-premium baijiu product. An informed source stated, "The new product is priced between 600 and 800 yuan. The two parties have been negotiating this product for some time." In July of last year, Jiugui Liquor Co.,Ltd. and Pangdonglai launched their first co-branded product, "Jiugui·Free Love." Targeted at the mass market, that product was priced at 200 yuan, with a comprehensive cost of 168.26 yuan and a gross profit margin of 15.87%. Following its launch, the product experienced a period of strong sales, leading to temporary shortages both online and offline.

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