With the aim of deepening the "One Product, One Livestream" e-commerce strategy and seizing opportunities in cross-border e-commerce, Qiuxian County in Handan recently hosted a specialized training session on cross-border e-commerce. The event was designed to clarify strategies and provide direction for the county's distinctive industries as they seek to enter international markets.
The training session boasted a high level of participation and broad coverage. Leaders from the county's four major government bodies, along with officials from all county-level units, townships, and sub-districts, gathered together for the intensive study. During the session, participants exchanged ideas, built consensus, and worked collectively to promote local specialty products on the global stage.
Industry expert Liu Hongyan was invited to lead the training, covering topics such as the development trends of cross-border e-commerce, platform operations, overseas market expansion, and strategies for agricultural products to go global. Based on Qiuxian's strong foundation in the beef and mutton specialty industry, the course also interpreted foreign trade support policies, analyzed the difficulties of industrial internationalization, and shared practical methods for brand management and risk control. The content was rich with real-world examples and closely tied to current conditions.
The entire session transformed complex cross-border business models into actionable, referenceable, and implementable strategies. Participants all expressed that the training effectively filled knowledge gaps in the new foreign trade business model, and they gained a deep understanding of the crucial role cross-border e-commerce plays in extending industrial chains, boosting income for the public, and energizing the county economy.
Committed to applying what they learned to their roles, participants will actively plan measures to help specialty products expand overseas, fostering the coordinated development of both domestic and foreign trade. Moving forward, Qiuxian County will continue to refine its "One Product, One Livestream" development strategy, cultivate cross-border e-commerce business entities, streamline the logistics chain for exporting goods, and ensure the effective implementation of training outcomes. The goal is to help the county's quality products "sail out" with the wind, driving high-quality county economic growth through a high level of openness to the world. (Correspondent: Dou Yaxin)
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