Uniti Group Inc (NASDAQ: UNIT) saw its stock soar 5.03% during Friday's intraday trading session, following news of its subsidiary Kinetic's successful Digital Literacy Program. The program, celebrating its second anniversary, has been making significant strides in educating communities across Kinetic's 18-state footprint on internet safety and digital skills.
Kinetic, a business unit of Uniti, reported that its free Digital Literacy Program has reached thousands of users online, with more than 3,000 patrons accessing its 13 educational modules. The program's expansion to include free local in-person presentations has further enhanced its impact, particularly among senior citizens who are often targets of cyber scams.
Mark Saffell, director of Learning and Development at Kinetic, emphasized the company's commitment to digital inclusion, stating, "We believe access to high-speed internet is just the beginning. Our Digital Literacy Program helps ensure that every member of the household—from students to seniors—can make the most of their connection with confidence and security." This initiative aligns with Uniti Group's broader strategy of not just providing fiber-fast internet but also equipping communities with the knowledge to use it effectively and safely.
While Wells Fargo maintained its Equal-Weight rating on Uniti Group, slightly reducing the target price from $7.5 to $7, investors seem to be focusing more on the positive impact of Kinetic's community-oriented programs. The market's reaction suggests a growing appreciation for Uniti's efforts in combining infrastructure development with customer education, potentially leading to increased customer loyalty and market penetration in the competitive telecom sector.
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