This evening, on July 16th, the "Shining Changning-BestNight" night economy lighting ceremony was held grandly at the new landmark Jingyao Hongqiao in Changning District, officially marking the commencement of the district's comprehensive 2026 summer night economy.
As a key initiative responding to the "Shanghai Summer" international consumption season, Changning District focuses on the full-chain experience of "food, accommodation, transportation, tourism, shopping, and entertainment." Through deep integration of culture, commerce, tourism, sports, exhibitions, and green initiatives, the district is systematically revitalizing its nighttime consumption scenes, committed to presenting a Changning that becomes more vibrant after dark for residents and domestic and international visitors.
Theme Launch Creates New Pattern for Area-Wide Night Economy
At the ceremony, with the official lighting of the inaugural sphere, Changning District formally launched the "Shining Changning-BestNight" night economy theme.
Centered on the four main activity lines represented by "Best"—"buy-eat-show-tour"—the district will connect 10 blocks across its four major commercial circles: Zhongshan Park, Hongqiao-Gubei, Linkong, and Xinhua. Leveraging the resource advantages of its status as a characteristic urban area within an international consumption center city, emphasizing "quality consumption and enjoying life," the district aims to fully promote area-wide night economy development by unleashing nighttime consumption demand and enriching diverse consumption scenes to attract consumers from home and abroad.
Shining Buy Focuses on Shopping
Changning District has already launched a "Night Snack Voucher" consumer coupon campaign running from July 10th to July 26th, active every Friday to Sunday from 18:00 to 23:59. Consumers paying at designated merchants via the Alipay platform's "Tap to Pay" function can automatically enjoy matching discounts: 16.6 yuan off for purchases over 66 yuan, 56 yuan off for purchases over 266 yuan, and 96 yuan off for purchases over 456 yuan, with maximum discounts reaching up to 25% off. The activity covers nearly 70 areas featuring characteristic dining merchants, ranging from open-street snack stalls and international cuisine in major commercial hubs to affordable community meals.
Shining Eat Focuses on Cuisine
Locations like Xiansuo·CHUANGYI MIX Tianshan Yeah Market and Jiuhua Meitian Night Market have become permanent night market gathering points. The Longemont City Life Center has extended operating hours for some late-night snack merchants until the early morning. Commercial complexes including Jingyao Hongqiao, Bailian West Suburb Shopping Center, and Jinhongqiao Mall will host night markets based on different themes. Cultural and artistic blocks such as Columbia Circle, M+ Xingfuli, Yuyuan Road, and Wuyi Road will launch limited-time night markets.
Shining Show Focuses on Performances
The Haishu Cultural Plaza C·Park Pure Music Park gathers multiple music clubs of various styles, hosting irregular music community-themed performances. The Longemont Night Market Grand Stage regularly holds singing competitions with live online broadcasts. Bailian West Suburb Shopping Center is creating exclusive neighborhood consumption IPs, launching summer open mic nights, summer outdoor cinemas, and summer sports markets.
Shining Tour Connects Sightseeing
M+ Xingfuli, transformed through urban renewal, has opened the first Shanghai store of "Fooknock Department Store," creating a scenic walkable block. Changning Raffles City features a large outdoor lawn, creating the "GO FOR WILD Enjoyment Park" urban micro-getaway space. Shanghai Zoo, collaborating with the Shanghai Museum, will launch "Spirit of the World Tree: America's 'Adorable TA' Wonderful Night" every Saturday evening during the summer, offering new, diverse, and in-depth night tour experiences.
Deep Integration Drives New Consumption Growth
Since the beginning of the year, Changning District has continued to deepen the linkage between culture, commerce, tourism, sports, exhibitions, and green initiatives, focusing on multi-resource empowerment and integrated development for win-win outcomes in promoting consumption.
At the ceremony, the district officially launched the "Shining night" night enjoyment voucher activity. From July 31st to August 20th, citizens can instantly receive night consumption vouchers on-site via Alipay's "Tap to Pay" function after watching movies, attending sports events, or visiting parks in Changning.
Regarding discounts, focusing on the two main nighttime consumption categories of dining and domestic trend retail, three tiers of universal spend-and-save benefits are set: 16.6 yuan off for purchases over 66 yuan, 66 yuan off for purchases over 266 yuan, and 266 yuan off for purchases over 1066 yuan.
Through innovative linkage of cultural, commercial, and tourism scenes, Changning District is not merely "issuing coupons to spur consumption." Instead, it allows citizens to naturally connect with consumption and drive foot traffic back to commercial areas while enjoying immersive experiences of the city's nighttime resources, achieving a one-stop nighttime consumption experience of "entertainment + shopping + dining."
During the activity period, Changning's municipal and district-level commercial circles simultaneously activate their nighttime modes, offering diverse nighttime consumption experiences.
In the Zhongshan Park commercial circle, the Longemont City Life Center has gathered 22 extended-hour brands, integrating multi-level spaces to build an all-day consumption scene covering dinner, late-night snacks, and early morning leisure.
In the Hongqiao-Gubei commercial circle, Hongqiao Nanfeng City activates spatial efficiency and enriches leisure life through night markets like the World Cup Fan Festival and Watermelon & Ice Cool Zone.
In the Linkong commercial circle, multiple commercial complexes host evening activities, such as the Evening Breeze Concert and Hot Summer Electro Splash Festival at Shanghai Hui Ju, the Summer Ideal Life Festival at Changning ArtPark Darong City, and the sports market at Bailian West Suburb.
In the Xinhua commercial circle, the focus is on Columbia Circle, recognized as a "municipal-level trendy nightlife destination," linking with surrounding areas to create nighttime cultural consumption landmarks.
Relying on the linkage of municipal and district key events, Changning District continues to empower nighttime consumption, amplifying the multiplier effect of联动 events like the Women's Half Marathon, Table Tennis Carnival, International Flower Festival, International Light Festival, International Film Festival, and Most Hongqiao Carnival.
Starting July 25th, Changning will host its first street football super league competition, expected to attract thousands of spectators. It will use Xianxia Road Food Street as a carrier to optimize dining consumption supply.
Simultaneously, Changning deepens the integration of "commerce+," "culture and tourism+," and "sports+," promoting the landing of the Hongqiao Grassland Music Festival in the New Hongqiao Central Garden to create an "open-air theater." It also introduces high-end brand exhibitions and intangible cultural heritage markets into Zhongshan Park and commercial blocks, transforming green spaces and parks into vibrant fields承载多元消费.
New Trendsetting Consumption Landmark Opens
Today, the new landmark Jingyao Hongqiao simultaneously completed its construction and opened for business. As the first key benchmark project completed and operational during Changning District's "15th Five-Year Plan" period, the successful construction and operation of Jingyao Hongqiao is a significant milestone for the district in fully承接 the Hongqiao International Open Hub construction and deeply serving the development of Shanghai as an international consumption center city.
The project's落地运营 provides a "Changning solution" for optimizing the district's overall functional layout and助力 the innovation of new formats, models, and scenes for the international consumption center city. It助推 the district in accelerating the cultivation of new quality productive forces and全力推进 the construction of an international精品城区. It also marks another new starting point for Changning's deep integration of culture, commerce, tourism, sports, exhibitions, and green initiatives to promote the high-quality development of the night economy.
Jingyao Hongqiao integrates high-quality office space with premium commercial offerings. It is an above-metro development located in the core area of the municipal-level Hongqiao-Gubei commercial circle. Five office buildings enclose a通透立体开放街区, connected by aerial walkways, with云上花园, three sunken plazas, and an open-air theater arranged across different levels, blurring the boundaries between work, consumption, and leisure.
Catering to customer needs, Jingyao Hongqiao has carefully selected入驻 brands, gathering numerous city-first stores and innovative concept shops. The newly launched nighttime consumption scene, the "Sunset Craft Beer Festival," offers中外 consumers a one-stop leisure experience of美食,小酌,观影,观演, and漫步.
In Changning, night shopping, night dining, night entertainment, night reading, night shows, night sports, and night tours—a network covering the entire area is gradually unfolding. This summer, Changning is worth anticipating!
Comments