Didi members and Chimelong Group recently held a joint membership signing ceremony at Guangzhou Chimelong Resort. This collaboration marks the first time Didi's membership system has integrated a leading parent-child amusement park brand, further expanding the platform's external co-branded benefits ecosystem and enriching the "transportation plus destination entertainment" scenario services to enhance the overall premium user experience.
Chimelong Group Assistant President Li Shengzhao and Didi's General Manager of User Growth and Operations, Yang Shuo, attended the signing ceremony. This partnership officially aligns the membership tiers of both parties, enabling precise benefit integration and tiered matching. DiDi Global Inc. V7 and V8 members can receive a Chimelong Diamond Membership Card for free, enjoying multiple perks: 20% discounts on self-operated merchandise, fitness, hotel stays, and park dining; hotel check-in benefits including complimentary lobby bar drinks, exclusive park entry lanes, late checkout, and room upgrades; birthday privileges such as 50% off tickets, priority ride access, and special birthday dining offers. Meanwhile, DiDi Global Inc. V2 to V6 members can also claim free exclusive benefits ranging from Chimelong Silver to Platinum membership levels, meeting all family vacation and parent-child travel needs. Users simply open the Didi App, navigate to My Account - Membership Center - Direct Access to Chimelong Benefits page, and claim their corresponding Chimelong level perks with one click.
As the peak summer parent-child travel season arrives, demand for family short trips and park visits continues to rise. Users visiting various Chimelong resorts this summer can use Didi's one-click ride-hailing service to effectively address challenges like long distances and parking difficulties for family outings. Promotions such as "one person rides, five get 50% off" remain active during the summer period, making it easy to save money and travel stress-free.
Currently, DiDi Global Inc. members can enjoy benefits like merchandise and dining discounts, as well as late checkout, at the three major Chimelong resorts in Guangzhou, Hengqin, and Qingyuan. Didi has established a membership benefits system covering six categories with over 30 items, including ride-hailing, designated driving, station services, external co-branding, premium, and special perks. Features like fast responses, free rides on Qingju bikes, and direct access to external co-branded benefits from Haidilao and Huazhu have been widely popular among users. With the addition of direct Chimelong benefits, Didi's external co-branded "friend circle" has expanded further, offering members premium experiences and more discounts at destination locations.
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