China Life's Lan Yonghong on Banking Insurance Channel Growth: Leveraging Long-Term Nature of Life Insurance to Expand Pension Finance Services

Deep News03-26

On March 26, at the China Life 2025 Annual Results Press Conference, Assistant President Lan Yonghong stated that the agency channel remains the company's core distribution method, contributing 85% of the new business value and serving as the fundamental base for the company's overall business development. He highlighted the banking insurance channel as a strategic avenue for the company's growth. Against the backdrop of a low-interest-rate environment and an aging clientele seeking more diversified and stable family wealth allocation options, the company leverages the long-term nature of life insurance products to offer clients more choices in the pension finance sector. Furthermore, these product characteristics can also help clients obtain more comprehensive risk protection in terms of insurance coverage.

Lan Yonghong also mentioned that the company will fully utilize its brand strength, extensive branch network, advantages of its sales force, long-term cooperative relationships with banks, as well as its risk management and service capabilities to seize current development opportunities and achieve stronger growth.

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