NONGFU SPRING shares soared 5.01% during intraday trading, extending gains as investors reacted to the founder's recent national media appearance and the company's ascension to the top of China's packaged beverage industry.
The rally was fueled by Chairman Zhong Shanshan's appearance on CCTV Finance's Dialogue program, where he expressed strong confidence in the company's brand moat, stating that "taste buds do not lie." Additionally, industry data confirmed that NONGFU SPRING achieved full-year revenue of RMB 52.553 billion, officially surpassing Master Kong's beverage division to claim the number one spot, with tea beverages serving as the core growth engine.
Supporting the positive sentiment, Huatai Securities highlighted that sugar-free tea sales grew 19.5% year-on-year in the first half, contrasting with a broader beverage market decline, and noted the structural durability of NONGFU SPRING's leading position as the category expands into lower-tier cities.
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