Alphabet Inc (GOOGL.US) shares fell more than 5% on Monday, trading at $347.57. The decline follows public remarks made on June 22 by a prominent founder of a venture capital firm associated with the company, who suggested that if Alphabet were to slash the token price for its Gemini API by 80%, it could severely undermine the business models of competitors OpenAI and Anthropic. This has sparked market concerns that such a move could potentially ignite a price war within the industry, driving profits toward zero.
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