连续亏损四年的TVB,正在把增收重任押在直播带货身上。除了让旗下艺人入驻短视频平台外,官方同样动作不断。借助3月7日的TVB淘宝直播首秀,由TVB当家花旦之一陈敏之和TVB王牌艺人陈豪搭档出镜的这场直播带货,吸引了超过485万人次观看,六个小时的直播带货销售额突破2350万元,直播间最高在线人数超过3万。早在去年四月,TVB就曾入驻抖音并且开设多个账号,然而与淘宝直播的近500万人次观看相比,...
Source Link
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.
Comments