Online and Offline Shopping Festival Kicks Off

Deep News11-19

The sixth provincial E-commerce Live Streaming Festival recently launched its Yingkou branch venue at the Hongqi Grand Bazaar provincial live streaming base. The event integrates online and offline channels to host engaging and vibrant e-commerce live streaming activities. Running from November 12 to December 31, the festival features a series of events, including high-quality supply chain matchmaking sessions, an agricultural support initiative, artisan showcases, and intangible cultural heritage performances.

On the opening day, Hongqi Grand Bazaar organized a premium supply chain product selection fair, gathering high-quality resources. The venue featured dedicated exhibition zones for Yingkou’s specialty products, e-commerce bases, and digital talent, highlighting regional products like Yingkou rice, jellyfish, Gaizhou fruits, as well as handicrafts and cultural creative goods. Multiple e-commerce bases set up live streaming booths on-site, seamlessly bridging offline product selection with online sales to connect the real economy with digital consumption.

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