Dongfeng Motor and Stellantis Forge New Strategic Alliance, with Six Parties Investing Over 8 Billion Yuan to Boost Development of DPCA

Deep News05-15 16:41

On the afternoon of May 15, Dongfeng Motor, together with Hubei Yangtze River Industrial Investment Group Co., Ltd., Wuhan Financial Holdings (Group) Co., Ltd., Wuhan Economic Development Zone Industrial Investment Group Co., Ltd., Stellantis N.V., and Dongfeng Peugeot Citroën Automobile Co., Ltd. (DPCA), officially signed a strategic cooperation agreement. According to the agreement, the total investment for this collaboration exceeds 8 billion yuan, aiming to integrate global brand and market resources to comprehensively advance the transformation and upgrade of DPCA towards intelligence, internationalization, and green development. The plan includes launching multiple new energy vehicle models starting from 2027 and simultaneously introducing the Jeep brand for production at DPCA, with sales to be conducted globally.

It is understood that Dongfeng Motor and Stellantis will leverage their respective strategic resources in branding, technology, and global markets. Building on Hubei's well-established automotive industry chain and its advantages as a regional hub, the collaboration will combine the guidance of industrial capital with the strengths of industrial support to jointly accelerate the transformation and development of DPCA. This initiative aims to create new intelligent and electrified product experiences and services for global customers. Dongfeng Motor will use the signing of this strategic cooperation agreement as an opportunity to further implement its "Dongfeng Rising 2030" plan, striving to build a smart, green, and international Dongfeng; an innovative, transformative, and symbiotic Dongfeng; and a customer-focused, value-creating Dongfeng. The company is committed to becoming a world-class automotive enterprise that is deeply rooted locally, achieves ecological win-win outcomes, and is trusted globally.

With strategic support from shareholders, DPCA adheres to the strategic guidance of "In China, For the World." This strategic cooperation marks the beginning of a new journey for its "second entrepreneurship," focusing on deepening its presence in the domestic market and accelerating the expansion of its overseas layout. This effort aims to contribute to the development of a dual-circulation pattern where domestic and international markets reinforce each other.

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