关于私域大开发,张一鸣和宿华的两条路线之争

字母榜2021-08-26

核心导读: ◆互联网正走上公私域相结合的道路,公域巨头们进军私域,微信、快手等以私域著称的平台强化私域竞争力的同时,也在对公域进行一定程度的扩容。 ◆在产品设计上,抖音重推荐,快手重关注,造就了两家分别重公域和重私域的不同流量场域。 ◆在公私域合营的布局路线上,快手是先基于关注页和粉丝关系建立连接,再从公域继续导入新流量;抖音的私域路线是先从公域为商家/达人导入流量,再建立连接。...

Source Link
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.

Comments

Leave a comment
2