The automotive sector is entering a new phase of intelligent transformation, moving beyond software-defined vehicles to an era defined by artificial intelligence.
At a recent major industry forum, Kang Bo, Director and Vice President of Seres Group Co.,Ltd., reflected on the company's journey, marking its tenth anniversary as an A-share listed entity. This decade has encompassed both peak industry moments and challenging periods of significant losses.
Kang Bo emphasized that AI technology is spearheading a fresh wave of intelligent revolution. The core focus for Seres has been exploring future pathways for smart vehicles through AI-driven, scalable innovation.
As an automaker deeply invested in the AI arena, Kang noted that Seres' trajectory aligns closely with the AI era. Its AITO brand name itself begins with "AI," underscoring the company's foundational commitment to leveraging AI for driving innovation at scale.
On the product innovation front, Seres utilizes AI to break through technological barriers, advancing intelligence from isolated breakthroughs to widespread implementation. Citing industry reports, Kang pointed out that intelligent driving and in-car AI assistants have become essential requirements for car buyers, with smart features now being the primary reason customers choose the AITO brand. He highlighted that autonomous driving represents a major contribution to humanity in the 21st century, enhancing both comfort and safety, with vehicles featuring autonomous capabilities being over eight times safer than those without.
Simultaneously, Seres is employing AI to overhaul its entire operational chain, achieving comprehensive improvements in efficiency across R&D, production, supply, sales, and service. In manufacturing, its super factory relies on an AI "brain" to coordinate 3,000 robots, achieving 100% automation in core processes and full AI visual inspection coverage at key stations. For customer service, AI enables a predictive and proactive service system, shifting from reactive responses to active care. In management, a digital shared platform incorporating AI-assisted decision-making fosters a new human-machine collaborative model, driving continuous organizational evolution.
Kang Bo stated that the automotive industry has now reached the latter half of its intelligent transformation, with a comprehensive shift occurring from "software-defined vehicles" to "AI-defined vehicles." Seres has commercially deployed its self-developed humanoid robots across various scenarios, including industrial manufacturing and service reception, completing the full-cycle loop from AI R&D to practical application.
Regarding the industry's future development, Kang stressed that truly integrating AI into the new energy vehicle sector to propel large-scale innovation is a highly complex, systemic endeavor that cannot be accomplished by any single company alone. He expressed that Seres will continue to uphold an open, cooperative philosophy, working with partners across the entire industry chain to deepen innovation in the AI field and jointly advance the scaled, high-quality, and sustainable development of China's new energy vehicle industry.
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