Pop Mart Establishes European Headquarters in London, UK

Deep News01-31 11:51

On January 31st, it was announced that during the UK-China Business Forum held yesterday, several entrepreneurs, including Pop Mart's founder and CEO Wang Ning, were invited to participate in a closed-door "CEO Roundtable" meeting with UK Prime Minister Keir Starmer.

During the forum, Pop Mart announced that it has designated London as the location for its European headquarters. The company plans to open seven new offline stores in the UK, including locations in Birmingham, Cardiff, and a flagship store on London's Oxford Street. Additionally, there are plans to expand with 20 stores across Europe. This investment is expected to create over 150 new jobs in the UK.

In his meeting with the Prime Minister, Wang Ning stated that London, as a core hub of the global creative ecosystem, is a crucial choice for the brand to establish roots in Europe and deeply cultivate the global market. Leveraging the establishment of the European headquarters, Pop Mart will further integrate global creative resources, recruit outstanding artists in Europe for in-depth collaborations, continuously explore the creative value of its IPs, and promote the exchange and integration of Chinese and international pop cultures.

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