CHABAIDAO Sees Significant Sales Growth in Jiangsu and Beijing, with Overseas Tourist Spending Up Over 30%

Deep News05-06

According to data released by CHABAIDAO on May 6, the company experienced double-digit sales growth during the Labor Day holiday in popular event and performance provinces such as Jiangsu, Beijing, Hubei, and Sichuan.

During the holiday, a CHABAIDAO store near the Nanjing Olympic Sports Center sold nearly 1,000 cups on the day of a "Jiangsu Super League" match. The newly launched coffee products, "1L Lemon Nothing Sparkling Americano" and "1L Love Eating Melon Sparkling Americano," were particularly popular.

Simultaneously, CHABAIDAO's data indicated that sales in niche destinations like Jiayuguan, Dezhou, and Aba Prefecture surged by over 200%.

A company representative noted that spending by foreign tourists at CHABAIDAO stores nationwide during the holiday increased by 30% compared to pre-holiday levels. The newly introduced "Cheese Brown Sugar Jelly Milk Tea," which features a traditional Southern Fujian-style jelly ingredient, became a favorite among many overseas visitors. The "Brown Sugar Jelly" series sold nearly 1.25 million cups in its first week of launch.

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