Movement Alert｜TRIP.COM-S Rises 3.04% in Regular Trading, Anti-Monopoly Fine Resolution Combined with Broker Target Price Upgrade

On July 29, TRIP.COM-S rose 3.04% in regular trading, trading at 361.0 HKD/share, with turnover of 139 million HKD.

On the news front, Daiwa raised its target price for TRIP.COM-S to 508 HKD on July 28, maintaining a \"Buy\" rating. China Merchants Securities also maintained a \"Strong Recommendation\" rating, noting that the anti-monopoly penalty resolution eliminates long-standing uncertainty while the company's core competitiveness remains prominent.

On July 25, the State Administration for Market Regulation imposed an administrative penalty of 5.179 billion RMB on Trip.com Group for abusing its dominant market position, including confiscation of 1.658 billion RMB in illegal gains and a fine of 3.521 billion RMB. The company was also ordered to refund 122 million RMB in forcibly deducted reservation deposits. Trip.com immediately announced 19 rectification measures across five areas, including ceasing exclusive partnerships and removing unreasonable \"lowest price across all platforms\" requirements. Morgan Stanley noted the penalty outcome was in line with expectations and eliminates market concerns, while multiple brokers view the resolution as clearing risk overhang and supporting valuation recovery.

(The above content is based on publicly available market information, generated by a program or algorithm, and is intended solely as a stock movement alert. It does not constitute investment advice or a basis for trading decisions.)