Baosteel Unveils "Baosteel NeoMETA" as Foundational Brand for New Energy Materials

Deep News06-17

On June 16, Baoshan Iron&Steel Co.,Ltd. (SSE: 600019) held its New Energy Materials Conference at the Xi'an International Conference Center, themed "New Era, New Energy, New Steel." At the event, the company globally launched its foundational brand for new energy materials, "Baosteel NeoMETA," alongside the brand slogan "Empowering the Land, Intelligently Driving the Future."

It is reported that "Neo" signifies new quality productive forces, emerging business formats, and new energy, highlighting Baosteel's strategic shift from traditional steel to high-end materials for the new energy sector. "Meta" embodies both the concepts of "fundamental, origin" and "transcendence, leadership," reflecting the company's ambition to solidify the foundation of a strong energy nation with its steel-centric material matrix.

Relying on its integrated manufacturing system across multiple production bases in Shanghai Baoshan, Wuhan Qingshan, Zhanjiang Dongshan, and Nanjing Meishan, Baosteel NeoMETA will leverage core strengths in innovative R&D, smart manufacturing, a comprehensive product portfolio, and leading service capabilities. Deeply integrated with low-carbon metallurgical technologies, it aims to provide the new energy industry chain with green and stable material support.

Its product matrix covers a full range of categories including automotive sheet, silicon steel, plate, hot-rolled, cold-rolled, pipe & special steel, color-coated, aluminum, magnesium, and carbon fiber. It spans the entire new energy industrial chain involving wind, solar, hydro, nuclear, energy storage, and new energy vehicles. The portfolio features star products such as the 2.4GPa grade hot-forming Giga Steel®, the 0.1mm "Cicada Wing Silicon Steel," and the "Danxia Steel" super weathering steel, forming a complete brand system.

Relevant company officials introduced that in recent years, Baosteel has consistently positioned new energy materials as the core driver for cultivating new quality productive forces, focusing on three key areas: power generation, transmission, and automotive. It has achieved multiple global firsts in technology. For instance, in new energy power generation, to address trends towards larger wind turbines and offshore/deep-sea projects, Baosteel developed the BWind series of high-strength steel for wind power and steel for marine tower sections, offering excellent properties of high strength, fatigue resistance, and ease of welding. To meet the needs of photovoltaic power stations for lightweighting, greening, and long service life, the company launched the photovoltaic "Danxia Steel" BWP super weathering steel and steel for flexible mounting systems, enabling PV mounting structures to operate paint-free with over 30 years of service life.

In the field of new energy power transmission, Baosteel has made breakthroughs in key core technologies for low-temperature, high magnetic induction grain-oriented silicon steel, achieving full domestic control over high-grade GOES for ultra-high voltage (UHV) major projects. It also provides high-strength steel for UHV transmission towers, strongly supporting the national strategy of "Transmitting Electricity from West to East."

In the new energy vehicle sector, leveraging its SMARTeX overall solution, Baosteel continues to lead innovation in automotive safety, lightweighting, green/low-carbon, and digital intelligence. For example, in vehicle body safety engineering, the company produces the 2.4GPa grade hot-forming Giga Steel® using clean molten steel, advanced processes, and stringent controls. This steel not only possesses ultimate strength comparable to aircraft carrier decks and nuclear submarine pressure hulls but also effectively controls component delayed cracking through applied technological innovation, achieving a 15% to 20% weight reduction while ensuring crash safety.

Concurrently, Baosteel has globally launched the "Cicada Wing Silicon Steel" with a thickness of only 0.1mm, helping to extend the range of new energy vehicles and finding potential applications in future industries like humanoid robots and low-altitude aircraft.

From "source" to "grid," and from "load" to "storage," Baosteel is comprehensively addressing the challenges of the new energy era with its full-chain material innovation capabilities.

Liu Baojun, the company's Party Committee Secretary and General Manager, attended the conference and stated, "An era of civilization is often defined by its materials. Facing the rapidly evolving tide of the new energy industry, building a full-spectrum matrix of high-end materials and responding to the demands of the times is our inescapable responsibility. Standing at this new starting point, Baosteel will unwaveringly follow the path of green and low-carbon development, fully embrace digital and intelligent transformation. We look forward to breaking boundaries, resonating together with all present here, jointly tackling global challenges, sharing development dividends, and supporting the vigorous 'new energy' with robust 'new steel' to co-create a green and intelligent future."

The conference also featured three parallel sub-forums focusing on new energy power generation, new energy power transmission, and new energy vehicles. Authoritative experts from institutions such as the Energy Research Institute of the National Development and Reform Commission, the China Photovoltaic Industry Association, Xi'an Jiaotong University, and Hunan University, along with representatives from leading enterprises across various fields, engaged in in-depth exchanges on topics like technological innovation, standard setting, and supply chain security, jointly exploring new pathways for collaborative industrial chain development.

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