In the morning, traffic flow on Tianzhang Road heading toward Yangpu Riverside increased noticeably; in the evening, the glass-structured office buildings were brightly lit. Today, Douyin Group's "new home" — the Old Shipyard Riverside Center — officially opened, with a group of "new students" gradually moving in to Yangpu Riverside. The commercial supporting facility, Old Shipyard MEET178, also began trial operations simultaneously.
The Old Shipyard Riverside Center was formerly the site of the Shanghai Shipyard. Today, it still retains the heritage building known as the "Four-Bay Old Factory," creating new office buildings and a performance center atop the industrial remains, along with a "industrial-style" ship slipway plaza, Wave-Viewing Park, and commercial cluster, deeply integrating innovative spaces with the waterfront coastline. MEET178 is positioned as "Shanghai's Diverse Lifestyle Creative Destination," gathering a number of national and regional first stores and curated specialty brands, covering boutique coffee, distinctive dining, trend retail, and other business formats.
"I followed the opening information on the WeChat official account and came specially to check it out," said Liang Ping, who lives nearby. Over the weekend a few days ago, she noticed many young people dragging suitcases to "move in," and this morning the area was noticeably livelier than usual, with street-level merchants also opening early. She enjoyed a buy-one-get-one-free offer at a newly opened coffee shop and also visited the shipyard market inside the Douyin lobby to hunt for treasures. Seeing opening promotions at the restaurant Yongjiang Xian, she and her friends decided to hold their Wednesday evening class reunion here. "We've already booked a table — everyone can take a look at the new changes at Yangpu Riverside together."
Chen Tao, who works nearby, said the southern section of Yangpu Riverside previously had limited commercial facilities, and the opening of Old Shipyard MEET178 will boost the area's popularity. He saw that the "Shanghai Yangpu" WeChat official account had already published travel guides for the metro, bicycles, ride-hailing, and more, along with reminders that the park area sees concentrated foot traffic and heavy vehicle flow during commute hours. "This place will soon become lively."
"This is not only a joyous occasion for the company's relocation, but also another milestone as Yangpu Riverside further advances from an 'industrial rust belt' toward a 'living show belt,'" said a relevant official from the Pingliang Road Subdistrict of Yangpu District. Currently, the Yangpu Riverside digital economy headquarters cluster, represented by the Old Shipyard Riverside Center, is accelerating construction. In addition to Douyin, projects under construction by Meituan, Bilibili, and others will also be put into use. Focusing on the actual needs of Douyin's newly moved-in employees, the subdistrict has rolled out a series of "welcome" measures: taking stock of community resources around shopping, dining, housing, healthcare, and leisure; launching a "full-scenario service list" covering life services and government services, as well as the "Old Shipyard MEET178 Complete Lifestyle Guide"; and this weekend it will also hold a special welcome session of the Riverside Building Lifestyle Festival at Old Shipyard MEET178 to help the "new students" quickly build a sense of belonging.
Original title: "Douyin's 'New Home' Opens, Adding Another Landmark to Yangpu Riverside"
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