LABUBU Refrigerator Surpasses 30,000 Pre-orders on JD.com

Deep News04-28

Since its launch on April 24, the LABUBU refrigerator from Pop Mart's The Monsters Life Series has captured significant attention from fans worldwide. As of 9:00 AM on April 28, pre-orders for the Home version, exclusively released first on JD.com globally, exceeded 18,000 units. Simultaneously, pre-orders for the House of the Monsters version on JD.com surpassed 16,000 units, bringing the total pre-order count for the LABUBU refrigerator on JD.com to over 30,000.

Amid the high demand, the resale price of the Pop Mart LABUBU refrigerator, originally priced at 5,999 yuan, has surged to 8,999 yuan—a premium of 3,000 yuan, representing a 50% increase over the original price.

The LABUBU refrigerator is scheduled to officially go on sale at 10:00 PM on April 30. The release includes two versions: the Home edition and the House of the Monsters edition. Each version is limited to a global production run of 999 units, with every unit bearing a unique serial number.

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