BASETROPHY GP Forms Strategic Alliance with Haidaohong for Sales and Marketing of Sea Red Rice Products

Stock News03-23 07:38

BASETROPHY GP (08460) has announced the signing of a strategic cooperation agreement with Guangdong Haidaohong Agricultural Technology Co., Ltd. on March 21, 2026. Under this agreement, the two entities will establish a strategic partnership focused on the sales and marketing of products related to Sea Red Rice. The group will leverage its strengths in brand building, channel development, and market expansion to serve as the primary marketing partner, while Haidaohong will contribute its expertise in the cultivation, research and development, and processing of Sea Red Rice products. Both parties will collaborate to expand market presence, enhance product commercialization, and jointly explore opportunities within the agricultural industry value chain. The board of directors believes that entering into the strategic cooperation agreement aligns with the group's strategic direction of expanding into the agriculture and health-related sectors. This partnership enables the group to capitalize on the growing market demand for functional agricultural products and participate in the development and distribution of Sea Red Rice products, which possess significant growth potential. The collaboration is expected to generate synergies through resource sharing and complementary advantages, thereby strengthening the group's market competitiveness and diversifying its revenue streams. The directors consider the strategic cooperation agreement to be in the overall interests of the company and its shareholders.

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