CHINA UNICOM Launches "Galloping Ahead" Beijing Event with Ma Dundun Series Products Now Available

Deep News11-28

On November 28, CHINA UNICOM hosted the "Galloping Ahead" event at its Beijing Xidan business hall, showcasing the full lineup of its Year of the Horse mascot series, Ma Dundun. The event featured three interactive games: horse-themed idiom puzzles, a matching game called "Dundun Match," and a blessing activity.

Ma Dundun marks the fifth zodiac-themed derivative product following previous releases like Tiger Dundun, Rabbit Dundun, Dragon Dundun, and Snake Dundun. The series draws inspiration from the bronze chariot and horse designs of the Qin Dynasty, incorporating elements of Tang Dynasty Silk Road winged horses and the symbolism of the "Six Divine Steeds." Each product embodies auspicious wishes—fortune, smooth progress, romance, success, career advancement, and prosperity.

As the official multi-channel licensed retailer, CHINA UNICOM has made the Ma Dundun series available for purchase via its app and business halls starting today. The collection includes six categories such as blind boxes, plush toys, pendants, and refrigerator magnets, offering both commemorative and collectible value. Enthusiasts of the series are encouraged to explore the range, with options catering to diverse preferences.

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