From July 9th to 11th, the three-day 2026 Global Cross-Border E-commerce Trade Expo was held in Hangzhou.
Fourteen companies from the Yuhang district participated collectively, occupying 35 exhibition booths with a total area of 315 square meters. The expanded scale of participation reflects the region's growing cross-border e-commerce industry.
This year's expo focused on new trends, technologies, and models in cross-border e-commerce, featuring a dedicated "AI + Cross-Border E-commerce" zone for the first time. This zone showcased applications across the entire business chain, including intelligent product selection, multilingual translation, smart marketing, and supply chain digitalization, providing a display platform for Yuhang's cross-border e-commerce enterprises.
Exhibitor Hangzhou Fork Intelligent Technology Co., Ltd. from Yuhang presented its flagship product, the "Yingdao RPA" automation robot. This tool can automate repetitive tasks such as data entry, information verification, and batch file processing, reportedly boosting operational efficiency for cross-border e-commerce professionals by three to five times, attracting significant attention from buyers at the event.
Another Yuhang-based private enterprise, Hangzhou Quanjin Technology Co., Ltd., showcased its popular AI-powered trendy toy "Dancing Kid Meteer." The product supports real-time interaction in 37 languages, features multiple flexible servos for automatic street dance choreography, and includes functions like AI educational Q&A, Bluetooth music, and intelligent companionship. On the first morning of the expo, the company secured three preliminary cooperation intentions.
During supporting industry exchange events at the expo, Yuhang also conducted a special promotion of its cross-border e-commerce investment environment, comprehensively showcasing its industrial platforms, supportive policies, and complementary advantages. Two major key projects were signed on-site: the PT Pet Food Cross-Border Brand Global Operations Headquarters project and the Munuozido Trendy Collectibles Cross-Border E-commerce Global Operations Headquarters, both establishing operations in Yuhang to strengthen the industrial chain in specific cross-border e-commerce segments.
Leveraging its core advantages in the digital economy, Yuhang has built an integrated development system encompassing "live streaming + platforms + cross-border e-commerce + overseas warehouses," establishing a solid industrial foundation. From January to May 2026, Yuhang's cross-border e-commerce export value accounted for nearly 30% of the district's total foreign trade exports and 22% of Hangzhou's total cross-border e-commerce exports. To date, Yuhang has established five provincial-level cross-border e-commerce industrial parks and nurtured 19 provincial-level well-known export brands.
Moving forward, Yuhang plans to continue utilizing industry expo resources to deepen enterprise connections, resource integration, and project attraction. By driving innovation through technology and talent cultivation, the district aims to gather operational entities, platform resources, and supply chain service providers to build a robust cross-border e-commerce ecosystem, supporting stable growth and new opportunities in foreign trade.
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