Kylian Mbappe has released a statement addressing the controversy surrounding his recent remarks.
In his statement, Mbappe said: "In a recent interview, I responded to an image featuring myself. My comments were inappropriate, and I now understand that these words hurt many people in China and Chinese communities around the world. I apologize to everyone who was hurt by my remarks. This was never my intention. I hold deep respect for the Chinese people and their history, and I am truly sorry. Kylian Mbappe."
According to earlier reports, relevant authorities at China Central Television confirmed that in response to Mbappe's seriously negative actions concerning China, CCTV had fully suspended broadcasts of La Liga matches and events involving Mbappe starting the previous night, and all advertisements featuring Mbappe have been taken down. Searches by reporters found that CCTV News' Weibo (WB) account and CCTV.com had both removed reports related to Mbappe. According to Beijing Daily, searches on CCTV News client, CCTV News Weibo, People's Daily client, People's Daily Weibo, Xinhua News Agency client, and Xinhua News Agency Weibo no longer return any reports about Mbappe.
Mbappe's accounts on multiple social media platforms have been muted and restricted from being followed. On October 27, Mbappe's Xiaohongshu account and Weibo account were muted and blocked from new followers. Earlier, @Xiaohongshu Steward issued a statement: Xiaohongshu firmly opposes any behavior that harms national sentiments. Upon verification, Xiaohongshu entered into a content collaboration with Kylian Mbappe in 2024, and that collaboration expired on December 31, 2024. Currently, the platform is continuously reviewing and removing related materials. Thanks to the public and users for their attention.
Multiple companies have terminated their collaborations with Mbappe. On October 27, @Milkground published a statement on terminating cooperation with Kylian Mbappe. @Mengniu Dairy issued a statement on terminating cooperation with Kylian Mbappe. @Dongpeng Beverage Group issued a statement on terminating cooperation with Kylian Mbappe.
On October 27, La Liga officials posted: We deeply regret Mbappe's remarks, and personal views do not represent La Liga's position. The La Liga league expresses deep regret over the harm caused to Chinese fans by Kylian Mbappe's recent remarks. These remarks are his personal views and do not represent La Liga's position. Out of its institutional responsibility, La Liga hereby apologizes on behalf of the league and all its clubs. Spanish football advocates respect, inclusive coexistence, and solidarity among people from different cultural backgrounds. We pay our respects to China, relevant Chinese institutions, and the Chinese people, and we deeply value the support given to us by millions of fans every week. We reiterate that we cherish the cooperative relationship established between both sides over many years. We are communicating with our partners and relevant institutions in China to properly handle this incident. At the same time, we will work with clubs and players to launch a set of awareness guidance and communication standards, advocate respect for diverse cultures, and prevent similar incidents from happening again.
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