On the morning of April 6, Hongguo Short Video released an announcement regarding the continuous governance of non-compliant usage of AI-generated content in short series. The announcement revealed that during the first quarter of this year, the platform removed a total of 1,718 series that violated its governance guidelines. In response to the frequent issues surrounding improper use of AI-generated materials, the platform initiated a specialized campaign, completing a comprehensive review of 15,000 works. As a result, 670 non-compliant series were penalized according to platform rules, and four types of typical violation cases were publicly disclosed.
The announcement highlighted four categories of common violations: first, unauthorized use of widely recognized cartoon characters, where works were removed due to inability to provide legitimate authorization proof; second, improper use of AI brand images and trademark logos, leading to the removal of both seasons of the involved series; third, plagiarism of original game character designs, with series showing high similarity in character settings being taken down; and fourth, AI-generated content misusing actor likenesses, which was penalized due to lack of proper authorization.
Hongguo Short Video stated that it will continue to strengthen content review and accountability mechanisms. For severe or repeated violations by content and producers, measures including removal, account suspension, partnership termination, and legal action will be enforced to protect the rights of copyright holders. Moving forward, the platform will further enhance governance within the AI-generated short series industry, promoting the establishment of standardized creation and review criteria to foster a healthy and orderly ecosystem. The platform also encourages rights holders and users to report violations, promising swift and strict action upon verification of reported issues.
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