RLX Technology Inc., a leading global branded e-vapor company, saw its shares surge 5.52% in pre-market trading on Friday, November 15th. This comes after the company reported strong third-quarter 2024 financial results, beating analyst estimates on the back of successful international expansion and strategic growth initiatives.
For the quarter ended September 30th, RLX Technology posted net revenues of $107.8 million, up a staggering 51.6% year-over-year, surpassing the $105.08 million consensus estimate. The company's non-GAAP net income also increased to $37.3 million, compared to $25.2 million in the same period last year.
The robust performance was driven by RLX's effective localization strategies, which enabled the company to establish market leadership in multiple countries by aligning its premium product offerings with local consumer preferences and cultivating strong relationships with distributors and retailers.
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