December 10 — Bank of America Global Research's latest report highlights that ride-hailing services currently account for just 1% of the 3 trillion annual vehicle miles traveled in the U.S. This explains why tech giants like
Analyst Justin Post estimates that if autonomous driving technology reduces per-mile costs to $1.5–$2.0—close to private vehicle ownership costs—and achieves 20% market penetration within 15 years, the sector could reach $0.9–$1.2 trillion in value.
Currently, U.S. ride-hailing costs average $2.5–$3.0 per mile, while private vehicle ownership costs $0.70–$1.06 per mile. This gap limits adoption. Bank of America identifies sub-$2.00 per mile as the critical threshold for mass adoption of autonomous ride-hailing.
Profitability debates center on three business models: ownership, leasing, and agency. For
**Trillion-Dollar Potential: From 1% to 20% Penetration** U.S. vehicles logged ~3.3 trillion miles in the 12 months through July 2025, with passenger cars accounting for ~3 trillion miles (excluding heavy trucks). Ride-hailing's 1% penetration reflects untapped potential.
Autonomous technology is key to bridging the cost gap. Private vehicle ownership costs $0.70–$1.06 per mile (fuel, maintenance, insurance, depreciation), while ride-hailing costs 2–3x more. At sub-$2.00 per mile, consumers may prioritize convenience over ownership.
Bank of America projects 20% penetration at $1.5–$2.0 per mile could unlock $0.9–$1.2 trillion in revenue, factoring in expanded accessibility and potential mileage growth.
**Cost Advantages: China’s AV Leaders** The report highlights cost efficiencies from Chinese AV platforms: - Baidu Apollo’s 6th-gen AV costs $28,000 vs. BofA’s $75,000 benchmark. - Pony.ai targets unit breakeven by 2025, with 70% lower 7th-gen vehicle costs and 18% lower insurance. - WeRide estimates 67% margins for U.S. operations.
**Profitability Models: Ownership, Leasing, Agency** - **Ownership**: Requires $1.95/mile at $75k/vehicle (72% utilization). Drops to $1.53/mile at $45k/vehicle. - **Leasing**: Needs $2.08/mile ($0.54/mile lease fee). Falls to $1.65/mile with cheaper vehicles. - **Agency**: Demands $2.15/mile ($1.50/mile payout to OEMs). Reduces to $1.68/mile at lower costs.
Key assumptions: AVs drive 75k miles/year, 300k-mile lifespan, $0.20/mile insurance (vs. $0.40 currently), and 3 miles/kWh. Base-case annual profit/vehicle reaches $24k (pre-marketing/overhead).
**Market Share Risks:
Network effects may limit U.S. players to 3–4, sustaining margins. California data shows Waymo’s orders grew 192% YoY in Q3 2025, while Lyft reported 5x faster growth in AV-enabled markets.
**Price War Risks**
- **Waymo’s lead**: Expanding in Houston, Dallas, Miami vs.
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