KEEP (03650) Surges Over 5% on AI Milestones and Weight Management Industry Opportunities

Stock News2025-12-19

KEEP (03650) rose more than 5%, reaching HK$4.11 by the time of writing, with a trading volume of HK$3.02 million.

The surge follows news that the Hangzhou Municipal People's Congress announced the approval of the "Hangzhou Public Health Promotion Regulation" by the Zhejiang Provincial People's Congress, set to take effect on January 1 next year. The regulation emphasizes weight management as a key focus, promoting scientific weight control measures among residents. Weight management has been a trending topic this year, with National Health Commission Director Lei Haichao dedicating significant attention to the subject in a recent press conference. Sixteen ministries, including the National Health Commission, have jointly issued the "Weight Management Year Implementation Plan."

Guotai Haitong Securities highlighted KEEP's AI milestones in the first half of the year, including the deployment of multi-agent systems, upgrades to its AI coach core functions, and innovations in AI-generated content workflows. The AI coach "Kaka" has seen strong user engagement, with daily active users (DAU) exceeding 150,000 as of July. The AI diet logging feature, a high-frequency use case, demonstrates strong retention, covering one-third of AI chat users with a 50% next-day retention rate and contributing to a 79% app DAU retention rate.

Additionally, KEEP's advertising business has focused on its urban running IP event series, K-MARS, leveraging grassroots running communities to scale up participation.

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