Online Life Insurance Platform Ethos (LIFE.US) Sets IPO Price at $18-$20 Per Share, Aims to Raise $200 Million

Stock News01-21 15:00

Ethos Technologies, an online life insurance transaction and analytics platform, disclosed the terms for its initial public offering (IPO) on Tuesday. The company intends to offer 10.5 million shares at a price range of $18 to $20 per share, targeting proceeds of approximately $200 million. Planned for listing on the Nasdaq exchange, the company will trade under the ticker symbol "LIFE." Founded in 2016, Ethos is headquartered in San Francisco, California. The company operates a digital platform that integrates the sales, underwriting, policy issuance, payment, and management of life insurance. This platform handles application and policy services for consumers, provides sales and policy management tools for agents, and offers underwriting and administrative support for insurance carriers. As of September 30, 2025, the platform had activated 480,000 policies. According to data, the company generated revenue of $344 million for the twelve-month period ended September 30, 2025.

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