CHICMAX Shares Surge Over 6% as March Cosmetics Retail Sales Show Strong Growth

Stock News04-21

CHICMAX (02145) rose more than 6%, with the stock up 6.4% to HK$49.9 at the time of writing, generating a turnover of HK$28.90 million. According to a research report from Shenwan Hongyuan, data from the National Bureau of Statistics showed that China's cosmetics retail sales grew by 8.3% year-on-year in March, while cumulative growth for the first quarter of 2026 reached 5.9%. This performance outpaced the overall retail sales sector, highlighting the resilience of cosmetics demand and indicating a month-by-month recovery trend since the start of 2026. Driven by this positive momentum, it is expected that the second quarter of 2026, particularly the 618 shopping festival, will achieve record growth rates against the backdrop of a relatively low base from the same period in 2025.

Previously, CHICMAX released its annual results for the period ending December 31, 2025. The group reported revenue of RMB 9.178 billion, an increase of 35.12% year-on-year, and profit attributable to owners of the parent company of RMB 1.103 billion, up 41.14% year-on-year. Revenue attributable to the KANS brand grew by 31.6%, from RMB 5.591 billion in 2024 to RMB 7.36 billion in 2025, primarily due to the brand's successful expansion beyond skincare into men's grooming, hair care, personal care, and color cosmetics, driving rapid revenue growth across various channels.

Changjiang Securities noted that CHICMAX's flagship brand KANS has achieved significant results in its multi-category expansion. Sub-brands such as Newpage and Anminyou are also showing strong growth momentum, which is expected to support the company's performance across multiple segments and contribute to building a multi-brand group.

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