According to sources familiar with the matter, the two-year partnership between Apple and OpenAI has developed cracks, with the artificial intelligence startup failing to realize expected benefits from the agreement and now preparing for potential legal action.
Sources indicate that OpenAI's legal team is actively exploring various options with an external law firm and may take formal steps in the near future.
Informed sources suggest OpenAI might first send a notice to Apple alleging contract breach, rather than immediately filing a full-scale lawsuit. OpenAI has recently engaged the external law firm to assist with the matter.
OpenAI had anticipated that the collaboration to integrate ChatGPT into Apple's software would drive more users to subscribe to the chatbot. The company also expected deeper integration across more Apple applications, with its products taking a prominent role in the Siri voice assistant.
However, the implementation of OpenAI's technology within Apple's operating system remains limited, and related features are not easily discoverable by users.
Apple's Eddy Cue negotiated the initial agreement with OpenAI.
"From a product perspective, we've done everything we could," an OpenAI executive who requested anonymity stated. "But they haven't. They haven't even made a real effort."
Both OpenAI and Apple spokespersons declined to comment.
The news impacted Apple's stock price, which fell to a session low on Thursday, declining as much as 1.2% to $295.38. The stock had gained approximately 10% year-to-date through Wednesday's close.
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