Meituan Reports Strong Demand for Immersive Travel Experiences on First Day of May Holiday

Deep News05-03

Data released by Meituan on May 2 showed that on the first day of the May Day holiday, attraction tickets sold out in many locations, popular homestays were fully booked, lesser-known cities welcomed visitors from all directions, and queues formed outside top-rated restaurants. This year's holiday period highlighted a growing preference for immersive travel experiences, with tourists increasingly seeking to explore destinations like locals rather than engaging in superficial sightseeing. According to the data, orders for small-group tours featuring more local experiences increased by 27% year-on-year during the holiday, while search interest for "local-recommended cuisine" surged by 122%. The content of this article is based on publicly available information and is provided for informational purposes only, without constituting any recommendations.

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