Movement Alert|Haidilao Falls 3.07% in Regular Trading, Service Controversies and Analyst Downgrade Continue to Weigh on Shares

Market Focus06-26

On June 26, Haidilao declined 3.07% in regular trading, trading at HK$10.73/share, with turnover of HK$49.69 million.

The stock extended its recent slide as multiple service-related controversies continued to pressure sentiment. A customer in Nanjing reported that her pet dog died after being left in a store office where staff turned off the air conditioning on June 18, sparking widespread public backlash. The incident remains unresolved despite the store stating it had covered medical expenses and refunded meal costs. Separately, a Guangzhou Haidilao outlet was placed under investigation by market regulators over a beverage mis-delivery incident, adding to a series of brand control failures this year.

On the institutional front, Bank of America Securities cut its target price on Haidilao from HK$15.1 to HK$13.0 on June 18, maintaining a Neutral rating, citing margin pressure from franchise expansion and sub-brand dilution. Despite controlling shareholder Zhang Yong's recent purchase of 11.35 million shares at approximately HK$13.39 per share, selling pressure has persisted.

(The above content is based on publicly available market information, generated by a program or algorithm, and is intended solely as a stock movement alert. It does not constitute investment advice or a basis for trading decisions.)

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