STREAM IDEAS (08401) announced that on December 19, 2025, the company entered into a media services agreement with a new partner. Under the agreement, the partner will continuously display media content provided by STREAM IDEAS on smart screens attached to IoT devices (including water dispensers) within designated regions, forming part of the Smart IoT Advertising Project. The agreement takes effect immediately and will last for one year (initial term), unless terminated earlier under its terms. STREAM IDEAS holds priority renewal rights if written notice is provided at least three months before the initial term expires.
Under the agreement, the partner must ensure media content is displayed exclusively as specified by STREAM IDEAS, maintain full functionality of the screens, and keep them in good working condition. The partner must also ensure reasonable distribution for public accessibility, with no visibility disruptions. At no time should more than 10% of screens be faulty or non-operational, and any defects must be repaired within five business days. The partner may install new screens or remove existing ones but must maintain the minimum operational screen count as agreed.
The board believes this agreement marks significant progress in the group’s strategic initiatives under the memorandum of understanding, strengthening its position in China’s evolving media and advertising industry. By securing exclusive rights to display dynamic media content on the partner’s established screen network in community and urban areas, STREAM IDEAS can leverage the partner’s expertise in omnichannel new media operations, KOL/KOC resources, and digital platforms to expand advertising reach in China and potentially overseas markets.
This initiative enables independent operation of dedicated advertising resources, fostering interactive content, data-driven targeting, and refined consumer behavior insights—enhancing brand exposure, deepening engagement, and supporting integrated online-offline marketing campaigns. With fixed and predictable costs alongside risk mitigation measures, the agreement diversifies the group’s digital advertising portfolio beyond traditional online channels, capturing additional exposure in high-potential daily scenarios to attract new brand clients and generate potential revenue streams.
The board views this transaction as aligning with the group’s long-term goals: innovating in a dynamic media landscape, capitalizing on the shift toward digital and outdoor ecosystems, driving growth through synergies and data analytics, and creating sustained shareholder value.
Additionally, the board proposed changing the company’s English name from "Stream Ideas Group Limited" to "Hua Xia Water Group Limited" and its Chinese dual foreign name from "源想集团有限公司" to "华夏水务集团有限公司."
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