Recent data indicates a resurgence in hiring within the new economy sector. On January 13, data from Maimai revealed that the current hiring recovery is primarily driven by recruitment demand from enterprises with over 10,000 employees. In terms of new job postings for the full year of 2025, companies with an employee size exceeding 10,000 people saw a year-on-year increase of 2.33% in new positions, making them the only company size category to achieve growth in new job listings. Conversely, hiring demand is contracting at companies with fewer than 500 employees, those with 500-1,000 employees, and those with 1,000-10,000 employees. In 2025, companies with over 10,000 employees contributed 36.55% of all new job postings across the industry, an increase from 34.80% in 2024. At the company level, the firms experiencing the highest growth in new job postings are almost exclusively those with workforces exceeding 10,000 people. Companies like DJI, DiDi, and Xiaomi all registered substantial growth in their new job postings. Industry giants such as ByteDance and Ant Group have listed numerous urgent openings on Maimai, with several roles—including BI Data Analyst, Overseas Business Project Manager, and Data Development Specialist—offering annual salaries exceeding 1 million yuan. AI-related positions have become the focal point for both hiring expansion and salary increases among major tech firms this year. The volume of new AI job postings on Maimai from companies like DJI, XPeng, JD.com, DiDi, Xiaohongshu, and Kuaishou has surged by more than 10 times. Even ByteDance and Alibaba, which already had a high volume of new AI postings in 2024, maintained a growth rate of approximately 7 times in 2025. Regarding compensation, the average monthly salary for the "AI Product Manager" role at Xiaohongshu rose from 38,500 yuan in 2024 to 53,416 yuan in 2025, marking a significant increase of 38.7%. Similarly, the average monthly salary for ByteDance's "AI Creation Product Manager - International Short Video" role increased from 35,000 yuan in 2024 to 38,333 yuan in 2025, representing a pay raise of about 9.5%. Huo Qiaodi, the head of recruitment business at Maimai, commented that for professionals, timely access to hiring trend information is crucial for seizing career opportunities. As hiring rebounds at major companies, the variations in job availability and salary levels across different firms are becoming key references for job seekers to select their career paths, reduce uncertainty, and enhance their chances of success.
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