The 7th World Media Summit opened in Beijing on November 7. Tatiana Valovaya, Director-General of the United Nations Office at Geneva, said in her remarks that in an era increasingly shaped by algorithms, the role of the media is of paramount importance.
Whether it is distinguishing facts from disinformation, providing contextual analysis, or helping the public understand and respond to the opportunities and risks brought by artificial intelligence, none of this can be accomplished without the media.
Valovaya pointed out that artificial intelligence may make it harder to distinguish authentic content from fabricated or tampered information. Media organizations and journalists must safeguard information integrity and public trust, strengthen transparency, verification mechanisms, and accountability mechanisms, while upholding media rights and editorial independence.
Valovaya emphasized the need to ensure that artificial intelligence benefits everyone. The advantages brought by this technology should not be concentrated in the hands of a few countries, corporations, or groups. Developing nations need access to digital infrastructure, computing resources, relevant skills, and the knowledge required to responsibly develop and use artificial intelligence.
Reporter: Pan Yujie. Video shooting: Su Chuanyi, Meng Jing. Design and production: Han Xiao, Miao Run, Liu Mengying.
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