On March 20th, iQiyi officially announced the commercial launch of Nado Pro at the 2026 iQiyi World Conference, following its trial phase that began earlier. Liu Wenfeng, Senior Vice President of iQiyi, emphasized that Nado Pro is not merely a collection of AI tools or agents but a professional-grade film and television production platform. It integrates extensive resources including large language models, intelligent agents, iQiyi's intellectual property, digital asset libraries, commercial partnerships, and creator communities. Creators contribute narrative, aesthetic, and creative input, while Nado Pro establishes an automated, collaborative production system.
At the intelligent agent level, Nado Pro has developed and is planning nearly 70 agents that cover the entire film production workflow: - Screenwriting Agent: Supports one-click adaptation of novels into scripts and provides professional script evaluation and analysis. - Directing Agent: Enables precise lighting adjustments and camera movement definitions to accurately express directorial intent. - Art Direction Agent: Manages asset libraries to enhance character and scene consistency and stability. - Professional Scene Generation Agent: Incorporates professional performance guidance to generate high-quality dialogue, action, and emotional scenes. - One-Shot Sequence Agent: Capable of producing continuous long shots lasting tens of seconds at low cost. - Editing/Scene Analysis Agent: Supports automatic editing and frame-by-frame plot analysis.
iQiyi's pioneering agents, such as "Material Wide Search" and "Blockbuster Prompts," effectively address industry challenges like the high randomness of AI-generated long-form content and difficulties in maintaining character and scene consistency. These tools can produce professional-grade visuals comparable to live-action filming.
Crucially, iQiyi is opening its core resources accumulated over nearly two decades to creators. These resources are deeply integrated with large models and intelligent agents, transforming film and television production—traditionally reliant on full teams and long cycles—into a scalable, industrial-grade capability, forming a true platform advantage: - IP Library: Covers scripts, novels, comics, and film works, supporting AI adaptation, secondary adaptations, and conversion of long series into short formats. - Talent Library: Over 100 iQiyi partner artists have agreed to join the Nado Pro Talent Library, allowing AIGC creators to select talent and quickly negotiate collaboration terms. - Digital Asset Library: Provides public access to digital assets including scenes, props, virtual avatars, and digital humans, supporting one-click deployment. - Commercial Resources: Nado Pro is deeply integrated with iQiyi's creator accounts and revenue-sharing systems, enabling direct distribution and transparent profit sharing. - Creator Community: The platform will launch an online community for collaboration, workflow sharing, experience exchange, and commercial project opportunities.
Liu Wenfeng stressed that Nado Pro's core goal is to lower the barrier to entry without compromising quality, enabling talented individuals to overcome technical and resource barriers and transform ideas into professional-grade works. The platform streamlines the entire process from ideation to production, distribution, and monetization, providing comprehensive support for AIGC film creation.
Notably, Gong Yu, Founder and CEO of iQiyi, revealed that optimistically, the market could see a fully AI-generated blockbuster feature film as early as this summer, or by autumn at the latest.
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