Stock Track | Columbia Sportswear Plummets 5.83% Pre-Market Following Q3 Results and Analyst Downgrades

Stock Track10-31

Columbia Sportswear (COLM) shares plummeted 5.83% in pre-market trading on Friday, following the release of the company's third-quarter earnings report and subsequent analyst downgrades. The significant drop reflects investors' concerns about the outdoor apparel maker's performance and future outlook.

The stock's decline comes in the wake of Columbia Sportswear's mixed Q3 2025 results, which were reported after market close on Thursday. While specific details of the earnings were not provided, the market reaction suggests that the results may have fallen short of expectations in some areas.

Adding to the downward pressure, several analysts adjusted their price targets for Columbia Sportswear following the earnings release. UBS cut its target price to $38 from $40, maintaining a Sell rating. Stifel, while keeping a Buy rating, reduced its target price to $60 from $68. These downgrades indicate a more cautious stance from Wall Street regarding Columbia Sportswear's near-term prospects.

Despite the negative sentiment, not all analysts share the same view. BTIG maintained its price target at $75.00 per share, suggesting potential upside from current levels. Overall, Columbia Sportswear has an average rating of Hold among analysts polled by FactSet, with a mean price target of $56.33. This mixed outlook underscores the uncertainty surrounding the company's future performance in the competitive outdoor apparel market.

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