JPMorgan Private Bank announced on Monday (November 9) the appointment of Keeve Tan as Taiwan Market Head, effective January 2027.
Tan will be based in Hong Kong and will report to Harshika Patel, CEO of JPMorgan Private Bank Asia.
Tan will succeed Wan-Yun Mak, who has decided to leave the firm after more than 19 years of service to spend more time with her family.
Mak will work closely with the leadership team and Tan to ensure a smooth handover when he assumes his new role.
Upon taking up the position, Tan will be responsible for leading JPMorgan Private Bank's Taiwan business and actively driving continued growth.
He will be committed to helping clients fully leverage JPMorgan's global resources and expertise through the bank's offshore private banking platforms in Hong Kong and Singapore to meet their growing wealth management needs.
Tan brings nearly 20 years of experience spanning private banking, global markets and trading, and has accumulated extensive expertise in serving the Taiwan and broader Greater China markets.
Prior to joining JPMorgan, he served as Managing Director and APAC Market Head at Bank of Singapore.
During his tenure there, he led and developed the private banking team serving the Taiwan market, responsible for driving business strategy, client acquisition and talent development.
Previously, he held senior management positions at OCBC and UOB, covering areas including futures, foreign exchange, derivatives and global markets.
Tan graduated from Nanyang Technological University in 2008, obtained an MBA from Singapore Management University in 2017, and earned a Master of Science in Wealth Management from Singapore Management University in 2022.
Patel stated that Taiwan is an important growth market for JPMorgan Private Bank, and the region's continued wealth growth presents enormous opportunities for the private banking business.
She expressed great pleasure at Tan's arrival, noting that his deep understanding of the Taiwan market, extensive industry experience, and outstanding track record in leading teams and serving clients will help the group enhance its service capabilities.
Patel added that JPMorgan is able to provide private banking clients with a full range of global resources and fully leverage the expertise of its investment banking and asset management businesses.
She expressed confidence that, combined with Tan's extensive experience, the group will be able to further strengthen its ability to serve Taiwan clients and help them address increasingly complex wealth management needs.
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