SYNAGISTICS (02562) Surges Over 5% on Plans to Launch Verified E-commerce AI Assistant

Stock News01-21 10:36

SYNAGISTICS (02562) rose over 5%, and as of the time of writing, the stock was up 4.48% to HK$4.22, with a turnover of HK$291 million. Recently, Daisy Dai Kexin, the Chief Executive Officer and Co-founder of SYNAGISTICS, stated that the company plans to fully leverage the vast amount of data accumulated on its platform this year by integrating AI to enhance platform functionalities. These improvements include automating responses to inquiries from clients interested in expanding overseas and generating performance reports for merchants, all aimed at boosting operational efficiency. Dai Kexin revealed that the company will launch a verified e-commerce AI assistant designed to help buyers authenticate the legitimacy of their transactions. Furthermore, Dai Kexin emphasized that SYNAGISTICS has been progressively moving away from a simple goods trading model, transitioning instead to providing comprehensive one-stop solutions for brands entering the Southeast Asian market. Dai Kexin pointed out that when brands expand into local markets, they face the complex challenge of managing multiple platforms, logistics, and payment systems, a problem that the company's solutions are specifically designed to resolve, thereby aiding brands in their overseas expansion efforts more efficiently.

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